How Trauma Designation Creates a Halo Effect

As a healthcare leader, you’re constantly looking at ways to improve your patient populations’ access to care while boosting your bottom line. You’ve likely spent countless hours strategizing to position your hospital or health system for success. Have you considered reevaluating your facility’s trauma designation?

With the ever-present physician shortage, it may seem impossible to maintain schedule coverage while also looking into the logistics of your facility’s trauma designation and recertification. As you know, each trauma level requires you to make sure you dot your i’s and cross your t’s. If the process seems too daunting, it’s possible to enlist a reputable medical staffing company, like Medicus Healthcare Solutions, to help smooth the transition.

What’s the halo effect?

Although there are a variety of requirements and complexities associated with trauma center designation and recertification, the result can have significant financial and operational benefits for your practice or facility. Before you begin exploring your options, consider some of the most positive long-term implications:

  • Provides the ability to bill and collect activation fees from both Medicare and private insurance
  • Creates a busier emergency department with increased throughput
  • Helps inpatient beds fill more quickly with the additional need for diagnostics and lab tests
  • Increases hospital performance and referrals
  • Decreases call requirement for surgeons, which decreases attrition
  • Helps attract new surgeons and recruit sub-specialists
  • Develops prestige and positively impacts the reputability of your hospital or facility
  • Assists additional patient populations and allows the hospital to better serve its community

Increased trauma designation in action

A Level III Trauma Center located in southern New Hampshire engaged Medicus to help increase its trauma designation. Unfortunately, it had recently lost most of its physicians and needed to simultaneously rebuild its department while hoping to increase its trauma designation. Leadership did not want to jeopardize their strategic plan but did not have the resources to maintain both primary care and back-up coverage in addition to meeting the facility’s goals. That’s when they enlisted Medicus.

After meeting to discuss the facility’s priorities, Medicus implemented a trauma medical director and a chief medical officer for strong interim leadership. Then, Medicus focused on absorbing the full schedule with a 100% fill ratio. This created a turnkey solution and prevented scheduling gaps, allowing the facility to fully focus its resources on fulfilling the required metrics to achieve Level II designation. With Medicus’ consultation, the facility successfully increased designation within the desired timeframe of 18 to 24 months, simultaneously creating a “halo effect” for the rest of the leadership team’s operational and financial goals.

Read the full case study to learn more.

How does this apply to your facility?

Since trauma designation provides a wide array of financial and operational benefits, it’s worth exploring. Whether you have a new facility in a heavily saturated area or an older hospital competing with newly designed facilities, your hospital can benefit from the strong reputation curated by either becoming a trauma facility or increasing its trauma designation. Often, this helps open the door for additional patient populations and helps satisfy community needs. Even if you don’t feel that you have the proper resources to explore this option, you could enlist the help of a staffing company.

For more information about how Medicus Healthcare Solutions can help facilitate the process, please reach out to one of our knowledgeable business development executives by calling 855-301-0563.

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